Prada Archive 1998-2002

Norbert Schoerner

IDEA

Softback with archival-box greyboard covers
4 punched holes through the whole book
178 pages
First edition of 750
220 × 297 mm
ISBN 9781739591847
2024

A formal exercise in making a book as true to Schoerner’s seminal campaigns as his photographs were to the DNA of the Prada brand. Art directed and designed by Jonny Lu Studio with a unique fold / hole punched format, Angela Lindvall’s face on the cover, the absence of text... form and function become inseparable. It is the book of Norbert Schoerner’s Prada. Its presence explains itself.

限時活動:2024 街頭攝影書 特賣活動