$92.23
- Softback with archival-box greyboard covers
- 4 punched holes through the whole book
- 178 pages
- First edition of 750
- 220 × 297 mm
- ISBN 9781739591847
- 2024
A formal exercise in making a book as true to Schoerner’s seminal campaigns as his photographs were to the DNA of the Prada brand. Art directed and designed by Jonny Lu Studio with a unique fold / hole punched format, Angela Lindvall’s face on the cover, the absence of text... form and function become inseparable. It is the book of Norbert Schoerner’s Prada. Its presence explains itself.